So You Just Got Engaged? A New Research Study

So You Just Got Engaged? A New Research Study

$295.00

As Diamond Industry Feuds, Colored Gemstones Gain Engagement Ring Market Share New ground-breaking research from THE MVEye highlights preferences and buying behaviors of the recently engaged THE MVEye, the premier market research firm for the gem, jewelry and watch industries, has released the results of a recently completed research study entitled: So You Just Got Engaged- A Study of US Consumers Beginning to Plan their Wedding In a trailblazing collaboration with The Wedding Report, THE MVEye has released its latest consumer market research study, based on the responses of 800 recently engaged US consumers who are now planning their wedding. The study sheds light on contemporary engagement and wedding trends that are shaping the industry. Key Findings Include:

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Crafting Unity, Adorning Diversity- Cracking the Code to Engage High Income African American Buyers in the Luxury Jewelry Sector

Crafting Unity, Adorning Diversity- Cracking the Code to Engage High Income African American Buyers in the Luxury Jewelry Sector

$350.00

The report is based on a collaborative and comprehensive research study conducted by THE MVEye and Stephanie Coleman, publisher of Tré Magazine, delving into the unique world of high-income African-American jewelry consumers in the USA. By concentrating on those who self-identify as Black/African-American, and further affirming their Black heritage, this report captures a unique perspective from participants aged 20-59 with a household income of $100K and above. The findings offer an in-depth look into both past jewelry buying and potential future shopping behaviors. Moreover, it looks closely at preferences that consider the nuances of the participants' heritage, ensuring a comprehensive understanding of this influential market segment.

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Global Voices THE MVEye 2022 International Lab-Grown Diamond Consumer and Trade Market Research Report

Global Voices THE MVEye 2022 International Lab-Grown Diamond Consumer and Trade Market Research Report

$250.00

The goal for this research was to gather Global Voices from jewelry retailers and consumers to understand their opinions on the biggest change to the fine jewelry industry since the early 90s when the Argyle Diamond mine came online.... Rapid acceptance of lab-grown diamonds (LGDs).

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THE MVEye Core 3.5 LGD Consumer Segments

THE MVEye Core 3.5 LGD Consumer Segments

$250.00

“We’ve been researching the consumer and trade lab-grown diamond markets since 2004. This report presents the core 3.5 consumer segments that our research has consistently pointed to as driving the explosive global growth of LGDs,” said Marty Hurwitz, CEO and co-founder of THE MVEye. “We have defined the opportunities, strategies and closing percentages successful jewelry retailers are achieving when selling LGDs to each of these consumer segments.”

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It Takes a Long Time to Become Young LGD Research Report

It Takes a Long Time to Become Young LGD Research Report

$250.00

It Takes a Long Time to Become Young Lab-Grown Diamonds and the Next Gen Consumer in 2022 “This study once again re-iterates that the most powerful demographic forces behind ongoing diamond consumption are the 20- to 35-year-old Millennial and Gen Z consumers,” said Liz Chatelain, president of THE MVEye. “They are embracing each other and embracing lab-grown diamonds as the symbol of their love.” The report title is a quote from Pablo Picasso, who felt it took him a long time to draw the way children do, something he strove for in his later works.

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What Today's Jewelry Consumer Wants - 3rd Party Certification Matters

What Today's Jewelry Consumer Wants - 3rd Party Certification Matters

$250.00

If you've ever spent even a small amount of time with kids, you know one thing for certain. They can smell a grown up's b.s., baloney, fibs, lies, and fabrications a mile away. The same is true for today's next gen jewelry consumers and THE MVEye's research categorically supports this. Today's jewelry consumer can smell greenwashing, fluff and spin a mile away and unlike forgiving children, once a brand, store or product gets caught by today's jewelry consumer, they will not get a second chance.

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Ancient Treasure, Modern Luster - A Benchmark Study of Consumer Preferences for Pearls

Ancient Treasure, Modern Luster - A Benchmark Study of Consumer Preferences for Pearls

$250.00

The Cultured Pearl Association of America engaged MVI Marketing LLC (THE MVEye) to conduct an independent consumer market research survey to assess current consumer preferences and likely behavior related to cultured pearls and cultured pearl jewelry. This is the first major U.S. consumer study focused on cultured pearls, and will serve as a benchmark for future market research. The objective of the survey is to identify consumer shopping and buying patterns related to cultured pearls and pearl jewelry, and differences among various demographics to identify opportunities for the pearl industry.

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