MVI recently completed another in a series of quantitative research studies with Luxury Self Purchasing Females (SPFs) to better understand the opportunity with this unique growth demographic for luxury consumer goods.
MVI recently completed another in a series of quantitative research studies with Luxury Self Purchasing Females (SPFs) to better understand the opportunity with this unique growth demographic for luxury consumer goods. This study focused on 4 key product segments: Jewelry, Handbags, Travel and Lab Grown Diamonds.
MVI’s 2019 SPF research study identified 2 key value drivers of why respondents purchased luxury for themselves as…so they can get exactly what they want and to celebrate a milestone.
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Perfect for prime lab-grown diamond growers, wholesalers, retailers, trade associations, and financial institutions.
Perfect for prime lab-grown diamond growers, wholesalers, retailers, trade associations, and financial institutions.
