At the heart of this avant-garde creation is the Maison’s revolutionary Plasma technology. Diamonds exhibit an organized configuration of carbon atoms. The perfect diamond is a flawless, colorless specimen. This implies an absence of defects within the atomic arrangement. However, when the objective is to create a lab-grown diamond with color, a deliberate introduction of controlled disorder becomes imperative. This intentional disruption can take the form of incorporating atoms from diverse elements or introducing unique features, such as the absence of certain carbon atoms. The Chemical Vapor Deposition process, called at TAG Heuer the Plasma technology, provides a unique opportunity to instigate these alterations during the diamond’s growth phase. What distinguishes this cutting-edge method is its capacity to execute this controlled disorder in a perfectly regulated environment, producing high-quality lab-grown diamonds.