Crafting Unity, Adorning Diversity- Cracking the Code to Engage High Income African American Buyers in the Luxury Jewelry Sector

Fine Jewelry

Research Report

The report is based on a collaborative and comprehensive research study conducted by THE MVEye and Stephanie Coleman, publisher of Tré Magazine, delving into the unique world of high-income African-American jewelry consumers in the USA.

Crafting Unity, Adorning Diversity- Cracking the Code to Engage High Income African American Buyers in the Luxury Jewelry Sector

The report is based on a collaborative and comprehensive research study conducted by THE MVEye and Stephanie Coleman, publisher of Tré Magazine, delving into the unique world of high-income African-American jewelry consumers in the USA.

By concentrating on those who self-identify as Black/African-American, and further affirming their Black heritage, this report captures a unique perspective from participants aged 20-59 with a household income of $100K and above.

The findings offer an in-depth look into both past jewelry buying and potential future shopping behaviors. Moreover, it looks closely at preferences that consider the nuances of the participants’ heritage, ensuring a comprehensive understanding of this influential market segment.

Report Features

Custom Research

THE MVEye uses custom research to help our clients to truly KNOW their target markets.

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The MVEye helps clients establish their digital footprint in front of their target markets.

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Getting the marketing exactly right the first time is rare. 

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THE MVEye helps clients monitor the efficacy of every campaign from start to finish.

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Report Membership Questions?

Have a question about our comprehensive report memberships? Get in touch to find all the answers you need to make an informed decision and unlock the full potential of The MVEYE’s offerings.

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